Why invest in marketing automation?

As businesses rely more and more on gaining true insights into their customers, and gathering and acting upon data efficiently, adopting marketing automation has never been more key.

Marketing automation can help businesses measure their user behaviour, collate data into a single interface and help track and monitor return on investment, but should they entrust in the wrong kind of marketing automation businesses will just find themselves confused, rather than conquering the market.

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2018-01-17T09:20:21+00:00Categories: Marketing Automation|Tags: |

About the Author:

Carrie runs Little Fish Media from her home town in Sussex and works with clients in London and across the UK on inbound marketing and consultancy projects. Little Fish Media is an Inbound Marketing agency working with b2b, financial and professional services firms to generate leads, attract prospects and close deals. We are proud to be anything but your typical marketing agency! Check out www.littlefishmedia.co.uk

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